Craig McDean is a photographer and filmmaker renowned for his striking fashion imagery and portraiture. After having discovered photography by taking pictures of his rocker friends in Northern England, McDean moved to London, where he eventually struck out on his own with assignments for i-D and The Face. McDean later moved to New York and began working not only in fashion photography but also commercial films, which he has always seen as a natural extension of his photographic background.
McDean has photographed and directed commercial campaigns for Dior, Yves Saint Laurent, Estee Lauder, and Calvin Klein, among others. He contributes regularly to a range of publications including W, American, French, British and Italian Vogue, T Magazine, and AnOther Magazine. Over the course of his illustrious career, McDean has also had a number of books published including I Love Fast Cars in 1999; Lifescapes in 2004; Sumo in 2011; and Amber, Guinevere, and Kate in 2013. He is a 2008 recipient of the ICP Infinity Award and his work has been exhibited at the Museum of Modern Art in New York and the Museum of Fine Arts in Boston.
Earlier this year, McDean directed Rihanna’s single “Kiss It Better”, which garnered over five million views in 24 hours after its release. He is currently working on a number of commercial and documentary film projects.